Are “emoji” a language in itself?


Massively used, they invite themselves into the dictionary. From there to become a new form of language? Not so fast, say the authors of a study unveiled at the SXSW festival. In 2015, Oxford dictionaries named the word of the year an emoji , the ”  face with tears of joy  “. Two years earlier, the novel Moby Dick has been fully translated into emoji , these small icons used, among others, in text messages or on social networks . The emoji have also been used to translate classical music , or to recount the events, as did the player tennis Andy Murray after his marriage.


Are these icons, which we use more and more, about to become a new universal language? The linguist Gretchen McCulloch has been working on the issue for a long time. She partnered with Ben Medlock, the co-founder of Swiftkey, a keyboard application for smartphones, who offered him to make available the millions of data he had on the use of emoji by users of his service. Together, they presented the first results of their research at the South by Southwest Interactive Festival, March 11-15 in Austin, Texas.

Born in the late 1990s, the emoji saw their use explode after their default integration with the keyboard of the iPhone in October 2011, followed by Android, in July 2013. ”  Last year, their use has exceeded that of smileys for the first time,  “says Gretchen McCulloch. According to his figures, 4.6% of the messages we exchange online contain. A use that continues to increase, reinforced by some services that integrate them more and more: Instagram allows since last year to search images by emoji, and Facebook recently proposed buttons that, if not emoticons in their own right, copy the pace, however, as an alternative to his famous “I like”.

“Cultural Mirror”

What do these emoji tell us about the people who use them? ”  They represent a cultural mirror,  ” assures Ben Medlock, before supporting his statement with figures. According to his study, 70% of emoji represent a positive emotion, 15% a negative emotion, the rest being considered neutral. ”  Does this mean that we are naturally positive people?  Asks this linguistics graduate. ”  Let’s think about how we use social networks: our lives are not just happiness, but we want to show a positive image to the rest of the world. What’s more, says Gretchen McCulloch, ”  emoji art are cute, and expressing sadness with an emoji, it makes her cute, and we do not necessarily want to do that. 

Their findings are more surprising with regard to the use of emoji by region of the world. We thus discover that the Hawaiians are the most important users of the “sunset” and “palm tree” emoticons, that the countries near the North Pole are the most consumers of the “Santa Claus” emoji … and that Francophones use four times more “heart” than other languages, confirming a previous Swiftkey study published last year. Arabic speakers, meanwhile, are four times more fond of emoticons representing flowers and plants than the average.

“A complement to language”

But despite this success all over the planet, the emoji are not enough to constitute a language, according to Gretchen McCulloch:

“The reason some people think it’s a language is because emoji look like hieroglyphics. But the hieroglyphics are very advanced. Although they look like small drawings, they contain abstraction. And abstraction is very important in language. “

However, as she acknowledges, emoticons sometimes manage to overcome the object they represent, like that of eggplant. Widely used to represent the male, it was banned from Instagram’s search engine last year, because ”  it is systematically used in content that does not comply with our charter,” then explained the company.

This is not enough to make it a language, let alone a universal language. ”  Or they represent concrete things, and they are universal, but they are not a language … Or they can express an abstraction, but they are not universal,  ” because a cultural bias comes into play. Conclusion: ”  C is above all a way to transcribe emotions. It is not a language, but simply a complement to the language.  ”


The Forced Meme

forced meme

Everyone knows what internet memes are. They are fun little phrases and images that are used in many conversations nowadays, and can be spotted on many popular social networking pages. Multifaceted in their use and down to their core they exist either to cause a reaction or to show one. Simply put, they have become a bizarre part of everyone’s internet culture and whether you like it or not, you will end up seeing that telltale troll face eventually on your computer screen.

Of course, not all memes are fun and games. Sometimes they do not even end up memes! This is what people call the “forced” meme, in which usually only the creator finds it funny and ends up trying to make it seem like it is to other people, often by faking multiple accounts to do so. It is the equivalent of telling the same bad joke at a party when no one finds it funny, and trying to get other people to tell it in order to spread that person’s own humor around in a forceful manner.

However, at the same time, a forced meme is not limited to trying to make your own prank popular for the masses. Compelling a real meme in a situation to which it does not belong is also something that tends to be frowned upon, as it shows a lack of creativity or lack of tact in this regard. People like this tend to cling to the idea that a meme is fun and try to use it whenever possible to adapt to the main crowd. Of course, instead of integrating, they end up being increasingly bored by that.

It is undeniable that meme and macro images on have become a very large part of internet subculture today, but there are also many people who do not know how to use them. In a way it matches up to real life where social awkwardness is plentiful, and ironic that there are people on the internet who end up doing the same thing despite using the internet as a means to avoid awkward social interactions. Either way, their usage has reached the point where it is really love it or hate it, and more often than not people tend to use a lot of them wrong causing more hate than necessary.

There is a fine line between overused and forced, though at the same time recent trends has caused the two of these to mix together. People can all share a good laugh now and then but they just need to remember that there is always a time and place.

Instagram Captions Buzz


Buzz of Instagram captions in 2018. Instagram as a social media platform is a huge buzz. image sharing, video sharing, live memories, geolocation, hashtag feed, more than one picture post, upgrades in the DM function, stickers and polls for Instagram stories at and a whole new bunch of superior features for the platform are being brought very frequently at the application.

Restrained handiest to being a cellphone utility and a plain website, Instagram has emerged out as one of the maximum used and loved social apps today.

Instagram Captions Buzz


Having said all this, what’s equally mentioned is the Instagram API replace and the Instagram API changes. Exasperation spread among manufacturers and marketers anywhere after the release of the Instagram API modifications. brands and 0.33-birthday party applications have been exposed to stringent regulations and policies and had been required to abide through the API update.

Earlier than and after the Instagram API get admission to replace

Before the discharge of the Instagram API, organizations had to view metrics thru insights at the application. but, metrics insights can now be accessed on the brand new API platform it is prepared in a higher manner.

Monitoring performance of the natural content material on 0.33-party equipment will now be easier with this API because it’s now built on the equal approach as is fb’s Graph API.

The brand new metrics and insights will empower corporations to stay beforehand in the race for the performance of their natural content over what they formerly had been receiving with 1/3-birthday celebration gear.

Why is Instagram metrics and analytics required?

Instagram analytics is a crucial a part of Instagram advertising strategies. advertising efforts installed through brands can quantity to being a waste of cash and resources with out suitable analytics reviews. Analytics help in figuring out how amazing are the advertising strategies. What consequences are acquired after making use of the advertising approach and so on. may be tracked effortlessly for enhancing the performance and approach in the direction of advertising and marketing and advertising content. Though some issue related to iphone connection to Instagram with facebook, but thats solved.

Brand overall performance on Instagram can be easily decoded with Instagram analytics with the brand new Instagram API replace.

Content monitoring feature for Instagram captions

Instagram API update is inclusive of a new functionality that permits groups to restriction and mild content material. agencies can successfully use this feature to hide remarks in mild of organic content. As a bendy choice to show or not to display comments and toggle between them, this guarantees a wholesome platform is maintained for expression of mind.

In addition to this selection, an automatic gadget also detects offensive and provoking comments and helps groups in their content material moderation practices.

Commercial enterprise profile compatibility with the Instagram API replace

A business profile on Instagram may be now required to for getting access to the Instagram API update. A facebook login is likewise required for the use of third-party gear with the newly released API.

Present API tools can be used to and accessed via agencies, however, this does not include the gain of accessing the brand new functions. moreover, fb login will be a requirement for this.

Instagram API as the fb Graph API

Fb contains numerous useful updates to their Graph API that is inclusive of-

Facts can be accessed from a hundred and forty million worldwide locations.
extra engagement metrics for any URL.
study-After-Write API calls to guide.
up to date page insights endpoint.
a new API endpoint created to without difficulty connect a fb consumer from the brand’s utility to their Messenger Bot.
a couple of capabilities for leveraging the electricity of the advertising and marketing API.
Video API with endpoints for move-posted movies.
Updates to web hooks, facebook’s subscription-primarily based push provider for apps.
Instagram API update metrics and insights you must understand
Instagram has an abundant variety of metrics and insights for manufacturers and corporations to degree their performance, examine, and analyze their desires and consequences, apprehend audience liking and behavior and then deliver modifications in their advertising strategies hence.

For character posts, brands can music attain, impressions, saves, and video and profile views.

In stories, brands can song exit costs, impressions, internet site clicks, reach, replies and those insights. testimonies on Instagram are a brand new method that is supporting advertisers music performances.

For the target market, brands can song age, gender, top places. Age and gender are widespread information that’s asked for each social platform.

With Instagram having modified its API for web sites and get entry to, it is turning into critical by using each passing day for brands to evolve to it for a rich business. Posting Instagram captions buzz 2018.

What is a Meme?

A meme is considered to be a cultural item that is transmitted from one mind to another. There are various ways to pass them on such as writing, speech, gestures, rituals or other imitable phenomena. Memes are the basic building block of our minds and cultures in much the same way that genes are the basic building blocks of biological life due to the way that they self-replicate and respond to selective pressures. Essentially, memes are ideas that evolve according to the same principles that govern biological evolution.

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The term itself was coined by Richard Dawkins. He took the word mimeme and shortened it in his book, “The Selfish Gene” published in 1976. Dawkins used the term to refer to anything that an observer might consider as a replicator and defined it as a unit of cultural transmission or a unit of imitation. Theorists on the subject assert that memes evolve by natural selection through the processes of variation, mutation, competition, and inheritance. If you want more examples you can check them on They are spread through the behaviors that they generate in their hosts and not all memes are beneficial. They generally replicate through exposure to humans, who have evolved as efficient copiers of information and behavior. However, they are able to change over time due to the face that people do not always copy them perfectly or because people may refine, combine, or otherwise modify them with other memes to create new memes. Changes are not always a bad thing and often help memes survive where others fail.

Memes spread in a similar way to contagions, passing from one person to another. Those that are good at replicating tend to leave more copies of themselves in minds and are often written down in books or on websites, which helps them to survive and often thrive. Those that are not so good at replicating tend to die out. The most popular version of this nowadays is the internet memes. At its most basic, this is simply the passing on of a digital file or hyperlink from one person to others using methods available through the internet such as email or instant messaging. At its heart, an internet meme is an inside joke which happens to have a large number of internet users in on it. These types have a tendency to evolve and spread extremely swiftly, sometimes going in and out of popularity in just days.

Though not everyone agrees on what a meme is or what value they have, it is hard not to recognize that they exist due to the increase of occurrences on the internet. Many books have been written on the subject and the theory is constantly evolving. With our ever evolving technology and our ability to connect with people all over the world in the matter of seconds, who can tell where the future of memes is headed.